My Business

More Than 50% of New Products Fail

Based on First Insight’s benchmarking data, the number is actually greater than 60%.

What would it be worth to double your new product success rates by picking more winning styles and assortments?

Regardless of the type of retail organization you are in, First Insight delivers actionable, consumer-generated, real-time data that gives you, and your team, greater confidence in the design, selection, pricing and marketing of your new products.

Select your category below and let’s get started!

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