U.S. consumers are getting restless under lockdown, with millennials, men and those living in hot spots outside New York preferring to start going into retail
stores by end of May. Image credit: First Insight
Three out of five consumers in the United States feel that retail stores should open by the end of May, according to a new study conducted by retail predictive analytics company, First Insight.
Fielded April 3, the study found growing optimism among consumers living in several COVID-19 hotspots outside of New York, millennials and men. They were most likely to believe stores should reopen weeks earlier, either at the end of April or early May.
“It’s clear that people are getting antsy and ready to get back to some form of normalcy, including shopping in-store,” said Greg Petro, CEO of Pittsburgh-based First Insight, in a statement.
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