Case Studies

Video Case Study | rue21

Leaders from rue21 share how First Insight helped the fast fashion retailer turnaround their business with Voice of the customer data, predictive analytics, and artificial intelligence for retail. First Insight helps rue21 understand their customer better and launch successful products.

Leaders include:
Mark Chrystal
- Chief Analytics Officer
Karen Pinney
- Former Chief Merchandising Officer
Elaine Gaydosh
- VP Merchandising Operations

Full Case Study Video

 

Mark Chrystal - Chief Analytics Officer

 

Karen Pinney - Former Chief Merchandising Officer

 



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