ShopTalk Europe: Transforming Europe’s Retail Ecosystem

First Insight's Next Gen Retail Decision Platform is a powerful, scalable, easy-to-integrate solution that informs your key product, pricing, and marketing decisions. 

We equip retailers with zero-party consumer data to help you keep a pulse on your customer throughout your product development process. First Insight helps you unlock the power of your customer with insights that are integrated into your enterprise. 

Hundreds of retailers and brands trust us to deliver proven results that both drive their business forward and prevent risky investments from ever hitting the market. 

This analysis includes insights to help an international fashion retailer understand how to reduce markdowns and address inventory challenges.

An assortment of knitted crop tops was tested using feedback from over 1,000 of their target customers. By putting their customer at the center, the international fashion retailer received a proposed €165,597,600 increase in gross margin through First Insight's customer-centric growth strategies. 

A footwear retailer wanted to understand how to increase sales, reduce lead time, understand new product groups, and rationalize price increases.

A footwear assortment was tested with over 400 of their customers to answer key business questions using First Insight's proprietary software. This insight and financial analysis proposes £9,765,000 lift in gross margin in year one, plus key insights meet the company's objectives.

View the report below to learn about the impact leveraging voice of customer data can have on your bottom line.