


959000 0 Pounds of retail waste kept out of landfills with First Insight today
First Insight is the world leader in applying predictive analytics to first-party voice-of-customer data to inform better decisions that improve business results.
More than a decade ago, First Insight revolutionized the retail industry by creating a system for accurately predicting new product performance. Now the clear leader in that space, First Insight is expanding its offering into Experience Management.
In fact, our solution has continued to evolve and deliver value across all aspects of Experience Management. Hundreds of companies worldwide now use the First Insight's digital product testing platform to create better experiences, not just report on them.
Our industry-leading platform takes your experience management operations from reactive to proactive. We empower you to create products, brands, and customer and employee engagement that deliver growth to both your top and bottom lines.
From concept to decision in 24 hours - improving success rates by as much as 80%
Learn MoreBuild your brand with your target customers – and create loyalty that lasts.
Learn MoreSchedule a meeting today for a demo of our solution.
First Insight’s Next-Gen Experience Management Platform provides a powerful, scalable, and easy-to-integrate solution that informs all the business decisions you face. Through advanced analytics including human computational modeling, Bayesian mathematical models, predictive analytics and APIs, First Insight’s platform represents a proven, breakthrough solution that helps you anticipate outcomes so you can build financial plans that you can achieve.
Understand More Through Better Listening
Bring voice-of the-customer data and predictive analytics to key decisions across the product lifecycle.
Learn MoreCreate experiences your guests will love by listening to the Voice of the Customer.
Learn MoreAccelerate your business results with vehicles and experiences created with actionable data and analytics.
Learn MoreDifferentiate your offerings to build trust, strengthen your brand, and gain and retain customers.
Learn MoreWe partnered with The Wharton Baker Retailing Center to create a comprehensive infographic exploring our findings.
View the InfographicWe partnered with The Wharton Baker Retailing Center and asked consumers in the U.S. how sustainable practices are impacting shopping habits and purchase decisions.
Read the ReportThe fastest and most cost effective way to increase sales, profits and sell-in for growing businesses and digitally native brands.
Learn moreLearn how to leverage Voice of the Customer Analytics and 3D Product Creation to make more profitable products, faster.
Get the Free E-bookAs one of the world's leading omnichannel retailers with more than 1,100 stores in 49 states, Kohl's is leveraging First Insight's predictive analytics solution and voice-of-the-customer data to improve their business.
Watch the WebinarThis industry-wide survey aims to create a critical baseline that brands and retailers can use to ensure they understand what consumers actually comprehend, what terms and phrases resonate best, and what areas they should prioritize.
Download the Webinar & FindingsLearn how The Rockport Company created a new product playbook powered by the Voice of the Customer and predictive tools.
View the Webinar & HighlightsWhile the Covid-19 pandemic hit most retailers hard, it created uniquely intense challenges for Hotter Shoes. Hotter needed to build up its e-commerce presence and appeal to a new group of shoppers at the same time.
Read the Case Study
Our industry-leading platform takes your experience management operations from reactive to proactive. We empower you to create products, brands, and customer and employee engagement that deliver growth to both your top and bottom lines.
Get the Insight. Schedule a free demo today.
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