A new level of insight
You control the entire value chain – from new concept inspiration to the selling floor. What's the impact when you get it wrong?
In specialty retail, new products fail at a rate of over 50%, according to Gartner and other sources. First Insight’s benchmark data show that new product failure rates are actually well over 60%.
- Enable hundreds or thousands of products to be tested fast
- Receive rapid feedback from thousands of customers
- Engage your customers through fun mobile apps which drive customers to shop your website and your stores