Introduce the right new products at the right price.

Our suite of solutions empowers retailers and brands to design, select, price and market new products with confidence.

retail solutions
consumer products solutions

Over 50% of New Products Fail.

Why? Most retailers and brands make new product decisions based on historical data or in-store testing. First Insight’s world-leading solution – InsightSuite – provides real-time predictive information on products that have NO sales history.

Our process is simple. You grow margins by buying more winning products and by eliminating poor performers early in the design and selection process.

 Join Us in NYC for NRF 2016
Come to our Big !deas Session 
Monday, January 18th @1:45PM, EXPO Hall Level 3 Room 3

Using Consumer Analytics to Drive Financial Results

Strategies that Separate Winning Retailers from the Under-Performers