Get to market faster with the right products for the right customers at the right price
Get to market faster with the right products
for the right customers at the right price
RETAIL IS AT A TIPPING POINT
The retail industry is facing serious disruption. Sales continue to shift online leading to drastically decreased foot traffic in brick & mortar stores.
It has become more important than ever to get the right product on the shelves at the right price to avoid new product failures and markdowns.
First Insight conducted a consumer survey examining retail industry disruptors that are influencing shopping behaviors and purchase decisions....
First Insight is allowing us to get ahead of our customer, providing us with true insight into consumer response well before we showcase an item as a Key Item.
The analytics are not only actionable, but reinforce the decisions we make when picking and correctly pricing engaging products every day through our digital and on-air properties.
By working with First Insight, we will gain a more comprehensive understanding at the beginning of our product selection and development process of what customers perceive as distinctive products at a great value, thereby helping maximize our sales and profit potential.
EXECUTIVE VICE PRESIDENT OF MERCHANDISING
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