Customer Success

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David's Bridal is the leading retailer of bridal gown and wedding-related apparel and accessories with more than 330 stores throughout the United States, Canada, Mexico, and the United Kingdom. David's Bridal designs, produces and sells bridal gowns and wedding apparel through a portfolio of 11 owned or exclusive brands.
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First Insight was 100% accurate in identifying underperformers.

If applied to all categories, we would have avoided $6 million in mistakes over the last 6 years.

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David's Bridal CUSTOMER Highlights


THE VALUE OF ACCURATE INSIGHT & THE COST OF INVESTING IN UNDERPERFORMERS

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RETHINKING IN-STORE TESTING

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THE VALUE OF ACCURATE INSIGHT & THE COST OF INVESTING IN UNDERPERFORMERS

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