Our price optimization platform delivers remarkably accurate predictions of optimum price point for new products. We will help you maximize gross margin, optimize sell through, and even predict the optimum price point for different regions or countries.
First Insight's pricing optimization software goes far beyond other product pricing tools. We use consumer insights coupled with predictive analytics and over a decade of industry data to establish optimal entry price points for your new products.
Maximize Gross Margin
Retailers and brands can quickly quantify retail market demand for an item at each price point.
Forecast Average Selling Price
View a price elasticity curve for each new product before it is launched.
Products found through InsightPricing that can bear a higher starting price point than originally planned are known as MarginMovers.
The Demand Curve lets retailers and manufacturers clearly see a forecast of a new product’s average sales price. See relative demand at each price point, which can help merchants determine opportunities to optimize retail prices and modify buy depth.
Find your MarginMovers. First Insight’s solution is driving margin gains for retailers and brands by showing them which products demand higher price points. Don't leave money on the table. Maximize sell-through using the voice of your customer.
We help you aggregate customer feedback and opinions through multiple social channels and from your existing customer base. Consumer surveys collect insights on your new product concepts and prototypes. Our price optimization platform then leverages tens of millions of previously collected datapoints against AI and machine learning to predict pricing and design improvements. All this happens in as little as 24 to 48 hours. We deliver findings including optimum pricing strategies, product design change recommendations, and customer comment trends.
Our retail price optimization reports feature pricing recommendations and an elasticity curve for each product. This data is aligned with your business’ typical markdown cadence to develop a fully optimized retail pricing strategy. We help you develop the perfect product at the perfect price.
At scale, even a minor price adjustment can dramatically improve your bottom line. Leading retailers across the globe are adopting the First Insight platform to identify these optimized pricing strategies. We help you find greater retail success quickly and efficiently.
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