New products and services are the lifeblood of most businesses, but over half of them fail. Creating new offerings that customers love is easiest when you ask them in advance what they want and how they value the alternatives.
First Insight utilizes real-time data analytics and customer feedback to help you identify winning concepts and designs and optimize offerings before costly investment decisions are made.
Pick the Winners
Select new offerings with confidence, armed with predictive consumer data. Choose more winning concepts and eliminate under-performers before investments are made.
Right-First-Time Pricing
Determine which pricing strategy will capture the most market share and maximize revenue and margin. Understand which price promotions and bundles will drive the consumer behavior you desire.
Delight Your Customers with Targeted Offerings
Understand your customer segments, personas, and channels and which offerings resonate with them. Learn the needs of prospective customers in new target segments, not just your current customers.
A lot can change while you’re preparing your offering for launch, from packaging to channel to price point. And customer needs and preferences are shifting constantly and faster than ever.
In 24-48 hours you can validate your final product or service and launch with confidence.
First Insight combines predictive analytics with historical sales data and Voice of the Customer inputs to provide forecasts for new offerings where no trend line exists.
Proven Value
Leading Technology
Easy to Use & Integrate
© 2021 First Insight, Inc.
