Webinars

Notable Feet: How Customer-Driven, Digital Product Development Helps Crocs Navigate Market Disruptions

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In this WWD Webinar, leaders from Crocs, First Insight, and Centric software discuss how digital foundations including predictive analytics and PLM help Crocs improve relevance, drive their growth strategy and streamline product development to make better decisions and pick top performing products.

Webinar Speakers:

Webinar Replay Speakers

  • David Castellanos - Manager Product Creation Solutions at Crocs
  • Ed Wunsch - Global Vice President of Marketing Strategy & Insights at Crocs
  • Stacey Charbin - CMO at Centric Software
  • Gretchen Jezerc - SVP of Marketing at First Insight

If you would like to request the presentation deck please contact Marketing Manager Sarah Efremenko at sarah.efremenko@firstinsight.com.

Highlight Clips

Ed Wunsch- Determining the Right Colors and Graphics with First Insight

 

Ed Wunsch - Understanding Differing Preference Across the World

 

Ed Wunsch - De-risking Crocs’ Extension into Sandals

 

 

Gretchen Jezerc - How First Insight & Voice of the Customer Works

 

David Castellanos on Digital Transformation

 

Stacey Charbin - What Is Happening Today With Coronavirus

 

Gretchen Jezerc - Consumer Views on Coronavirus Over Time

 

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