Webinars

Winning Product Experiences: How Kohl's Creates Value with Predictive Analytics and Product Differentiation

FN_WEBINAR_1104x736_FIRSTINSIGHT_replay

As one of the world's leading omnichannel retailers with more than 1,100 stores in 49 states, Kohl's is leveraging First Insight's predictive analytics solution and voice-of-the-customer data to improve their business.

In this discussion moderated by Sheena Butler-Young, Deputy Editor at FN, learn from Dan Plas, Senior Vice President - General Manager Accessories, Jewelry, Footwear & Gifting of Kohl's, and Jim Shea, Chief Commercial Officer of First Insight, about the value of predictive analytics and how incorporating voice-of-customer learnings can help retailers and wholesalers succeed with today's constantly evolving customer. Hear more about Kohl's efforts to improve SKU rationalization, optimize their brand portfolio, and differentiate their product offering to increase product success rates.


If you would like to request the presentation deck please contact Marketing Manager Sarah Efremenko at 
sarah.efremenko@firstinsight.com.

Highlight Clips

Jim Shea & Dan Plas | Why COVID is Driving the Need for Retail Transformation

 

Dan Plas | Kohl's + Predictive Analytics

 

Dan Plas | The Importance of Engaging with the Consumer

Dan Plas & Jim Shea | The Importance of Being Consumer-Led & Data-Informed

Dan Plas & Jim Shea | How to Do More with Less & Serve the Consumer Better with SKU Rationalization

Dan Plas & Jim Shea | The Acceleration and Importance of Innovation

Dan Plas & Jim Shea | Advantages of Predictive Analytics for Wholesalers & Retailers

Jim Shea | Where First Insight is Headed: Experience Management

Watch the Full Video

Fill out the form below and get a link to stream the full webinar recording

You may unsubscribe from these communications at any time. For more information on how to unsubscribe, our privacy practices, and how we are committed to protecting and respecting your privacy, please review our Privacy Policy.

As Seen On: