Our Solution

First Insight offers the world’s only forward-looking predictive analytic platform – InsightSuite – which enables retailers and manufacturers to select, price, market and buy new products with no sales history.

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We deliver 3-9% margin gains annually to our customers across a wide variety of categories. 
Our solution is a comprehensive service with no software to install or maintain.
You start realizing results in a matter of weeks.

Insight-Suite
InsightSelection delivers clear guidance on which products will perform well in the marketplace, so retailers and manufacturers can make investment decisions with confidence.

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Insight-Pricing
Your pricing strategy starts with how you price your products from Day 1. We enable retailers and brands to determine optimal entry price points for your products.

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Insight-Targeting
Better understand your customer segments and learn how to market your products to the right people by delivering the right message.

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Optimized Line Planning
Align product development lifecycle activities with consumer preferences to deliver more successful assortments, maximizing sales and margins.

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Product Differentiation is Key

The only way retailers will survive is through a sound Product Differentiation Strategy, enabled by best-practice processes and organizational structures to optimize results.

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Highly Differentiated Offering

Retailers competing with highly differentiated products and services that cannot be found elsewhere, although the brand experience offered is less differentiated.

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Highly Differentiated Offering & Experience

A small number of retailers who successfully offer both highly differentiated products and experiences. They understand consumers and offer experiences and unique products or services that address, or even surpass consumers’ needs and expectations.

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Value & Convenience

Retailers competing predominantly on value and convenience. These retailers focus on driving down operating costs to offer customers better value and convenience.

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Highly Differentiated Experience

Retailers focused on creating highly differentiated experiences but sell a set of products not that differentiated and often available at many other retailers. They also focus on providing easy and enjoyable interactions with staff, offering education and entertainment, and personalized content.

Source: Deloitte


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