First Insight + Marks & Spencer Webinar Replay

The customer knows best. And to succeed in today's market, you just have to listen to them. 
In this webinar replay, Elaine Wheeler, Head of Digital Product Development at Marks and Spencer, and Peter Jeavons, VP & GM, EMEA at First Insight, discuss how Marks and Spencer is leveraging "Voice of the Customer" data to inform product design, selection, pricing, and planning decisions in over 50 departments across their organization. 

Why Did M&S Decide to work with First Insight?