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First Insight Blog

Check out our blog posts for a broad-ranging overview of market trends, research findings, and company news.

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High Speed Holiday: Why This Holiday Season Is All Gas and No Brakes

by Gretchen Jezerc December 13, 2019

Key Takeaways from Retail's Movers + Makers at WWD's Apparel & Retail CEO Summit

by Gretchen Jezerc November 12, 2019

Ahead of the Pack: Accurate AI for Digital Product Testing

by Gretchen Jezerc October 31, 2019

Steer Clear of Controversy: How First Insight Helps Retailers and Brands Avoid Launching Offensive Products

by Gretchen Jezerc September 26, 2019

The Trade War Rages On: How Retailers and Brands Can Shield Themselves from Tariff Threats

by Gretchen Jezerc August 26, 2019

Pick Me a Winner: Crocs and First Insight in STORES Magazine

by Gretchen Jezerc March 4, 2019

4 Benefits of Incorporating Voice of the Customer Data into Your PLM Solution

by Quach Hai of PTC August 2, 2018

How Randa Accessories Shifted Focus to the Consumer to Increase Sales

by Gretchen Jezerc May 9, 2018

Camuto Group: Five Ways to Predict and Keep Pace with Consumer Demand in Footwear

by Gretchen Jezerc March 29, 2018

How David’s Bridal “Let the Dogs Out”

by Gretchen Jezerc September 26, 2017

BJ’s Wholesale: Getting the New Kid to Join the Club

by Gretchen Jezerc August 25, 2017

How Retailers Can Avoid The Markdown Death Spiral

by Greg Petro June 29, 2017

Data: The Oil in Today’s New Economy

by Joe Callahan July 17, 2015

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