Greg Petro's Forbes Blog

First Insight CEO Greg Petro is widely recognized as a thought leader who challenges the status quo. Read his thought-provoking perspectives in his weekly Forbes articles.

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Posts about beauty:

A young shopper taking a photo of a beauty product on her phone

Latest Gen Z Spend Trend: Trading Down To Glow Up

Greg Petro's Forbes Blog

Gen Z Leads Surge in Personal Care and Beauty Sales

Greg Petro's Forbes Blog

Undressing In-Store Safety: Shoppers Ready To Buy Clothes, But Caveats Remain

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