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  • Solutions
    • Strategy & Planning
      • Consumer & Trend Insight Track changes in consumer behavior, identify trends and uncover untapped product areas.
      • Forecasting Assess sales and margin forecasts for items per region, country, or department.
      • Strategic Insights Have your customers guide you on specific strategic decisions.
    • Design, Merchandising & Sourcing
      • Concept Research & Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
      • Product Design Insights Create products more consumers will love and value.
      • Assortment Building Create more successful assortments.
      • Assortment Rationalization Optimize investments and remove the long tail.
    • Pricing
      • Price Optimization Optimize initial prices, promotions, and markdown cadences.
      • Margin Optimization Model average unit margin for initial prices and markdown cadences.
    • Supply Chain Planning
      • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
      • Allocation Optimization Optimize allocations for new, high-volume, and high-ticket items.
      • In-Season Optimization Revise replenishment, allocation, and pricing plans per region or channel.
    • Marketing & Selling
      • Brand & Wholesale Sales Improve Sell-in and minimize allowances. 
      • Market Research Update your knowledge of your target consumers.
      • Creative & Messaging Optimize messages and visuals for your target segments.
      • Campaigns & Targeting Create stronger campaigns, connecting them to the next season.
  • Platform
  • Company
    • Why First Insight?
    • Customers
    • Press Releases
    • First Insight in the News
    • Analyst Coverage
    • Careers
  • Learn
    • Resource Center
    • Case Studies
    • First Insight Blog
    • Greg Petro's Forbes Blog
    • Reports
    • Webinars
    • Knowledge Base
      • Price Optimization Software
      • Improve Speed to Market
      • Predictive Analytics for Retail
      • Machine Learning and AI for Fashion
      • Artificial Intelligence In Retail & CPG
  • Contact
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Press Coverage

First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

Resource Center Case Studies First Insight Blog Greg Petro's Forbes Blog Podcasts Reports Webinars First Insight in the News Analyst Coverage Press Releases

Posts about first insight:

What to Watch: Retail 2022 — Still Strong but Tougher
Press Coverage

What to Watch: Retail 2022 — Still Strong but Tougher

First Insight Adds Segmentation Capabilities
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First Insight Adds Segmentation Capabilities

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Greg Petro on TechVibe Radio

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Retail data exposes a key difference between men and women shoppers

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Understanding the Gender Effect of Technology Disruptors to Meet Consumer Expectations

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Rue21 uses predictive analytics for buying decisions

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The smartwatch market is running out of time — can it recover?

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First Insight Launches Wholesale Version of InsightSuite

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Wearables: report sheds light on what wearers want

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Data-Driven Diffusion Lines Leave Less to Chance

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Retailers Try Out New Ways to Set Prices

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With this game, online shoppers should know best

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