Karen Pinney, Chief Merchandising Officer of rue21, shares how First Insight has helped rue21 minimize risk and maximize reward by increasing speed-to-market, identifying winning and underperforming products, reducing sample costs, and more.
Check out the Highlights
Disaster Averted:How rue21 Avoided Major Losses by Testing the Kitten Heel
Voice of Reason:How Only Listening to Denim Vendors Could Have Cost rue21 Their Back to School Program
The Value of First Insight for rue21:6% Gain in Margin Dollars
A Need for Speed:How Fast is First Insight for Fast Fashion?