Reports & White Papers

Coronavirus v8: Majority of Consumers Started Holiday Shopping Before Black Friday

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As the holiday season approaches, consumers have already begun their holiday shopping, much of it online. Almost half of consumers overall, and Millennials in particular, are concerned about shipment delays and items not arriving on time. The survey of more than 1,000 people also found a 70 percent increase in the number of consumers planning to utilize curbside pickup this holiday season.

Download our infographic for a deeper look at consumer purchase behavior for the upcoming holiday season.

Methodology:

For questions please email Marketing Manager sarah.efremenko@firstinsight.com.  

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