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First Insight
First Insight
  • Retail Products
    • Retail Solutions
      • Retail Solutions Overview
      • Product Selection Tools
      • Product Pricing Tools
      • Product Planning Tools
      • Targeted Marketing Tools
    • Platform Capabilities
      • Sustainability
      • Small & Medium Business
      • Assortment Optimization
      • Risk Avoidance
      • Supply Chain
      • Digital Line Reviews
  • XM Products
    • Customer Experience
    • Product Experience
    • Brand Experience
    • Employee Experience
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    • Greg Petro's Forbes Blog
    • Reports
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      • Predictive Analytics for Retail
      • Machine Learning and AI for Fashion
      • Artificial Intelligence In Retail & CPG
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Reports

First Insight continuously supports the industry with insights from consumer research studies, price elasticity analysis, and more. Explore our reports & white papers for learnings that can move your business forward.

Resource Center Case Studies First Insight Blog Greg Petro's Forbes Blog Podcasts Reports Webinars First Insight in the News Analyst Coverage Press Releases

Posts about consumer preference:

Reports

COVID-19 Timeline

Reports

Coronavirus v11: Consumer Confidence Falling Again with COVID-19 Variant on the Rise

Reports

FDRA + FIRST INSIGHT Consumer Sustainability Survey 2021

Reports

Coronavirus v10: As Worries Fade, Shopping Behaviors Remain the Same

Reports

Coronavirus v9.2: Consumer Shopping Behaviors as Vaccines Roll Out

Reports

Coronavirus v9.1: Consumer Shopping Behaviors as Vaccines Roll Out

Reports

Coronavirus v9: Consumer Shopping Behaviors As Vaccines Roll Out

Reports

Coronavirus v8.2: Significant Disconnect Between Senior Retail Executives and Consumers on Holiday Shopping

Reports

Coronavirus v8: Majority of Consumers Started Holiday Shopping Before Black Friday

Reports

Coronavirus V7: Consumers' Minds Made Up About Spending Regardless of Election Outcome

Reports

Coronavirus: Majority of Consumers Prefer Shopping Online & Younger Generations Expect Higher Promotional Offers to be Available Online Compared to In-Store

Reports

Coronavirus: Consumers Still Afraid to Shop In-Store as More Retailers Say "Mask Up"

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