"Everyday Low Pricing? Promotions? Markdowns? How to Get Entry Pricing Right!"

Panelists

• Matthew E. Rubel - Senior Advisor at TPG Capital, former CEO of Collective Brands and Cole Haan
• Mindy Meads - Wet Seal Board Director, former co-CEO of Aeropostale, former CEO of Lands' End, and Federal Reserve Bank Board Member
• Mark Cohen - Columbia University Professor, former CEO of Sears Canada, Lazarus and Bradlees
• Nikki Baird - Managing Director of RSR Research

Moderated by Greg Petro, CEO of First Insight

 Matthew E. Rubel
“To bring in new tools which will help you set the right price up front, so that you can arrive  at the final price with the most gross margin throughput against your competitive set, to me  is the wave of the future that we have to get on with.”
Click here to watch Matt Rubel's exclusive interview with RTP.

Mark Cohen
“There are no retailers in the world who have ever succeeded who have disregarded the behavior of customers and the presence of competition.”
Click here to watch Mark Cohen's exclusive interview with RTP.
 

Mindy Meads
“You have to know your customer, who is that customer, you really have to understand who they are and what they are looking for.”