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First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

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How the coronavirus is impacting spending habits among different generations

by Cheddar Business March 9, 2020

First Insight's Greg Petro on whether the coronavirus will permanently alter consumer behavior

by Mickey Alam Khan for Luxury Daily March 6, 2020

Coronavirus causing sales jumps, online price gouging

by Dan Berthiaume from Chain Store Age March 5, 2020

Millennials most affected by coronavirus: Study

by Luxury Daily News Service March 5, 2020

The Discount Divide: Bringing Value to Millennials and Baby Boomers

by Greg Petro April 13, 2017

Study: Consumers in rebellion against full prices

by Marianne Wilson from Chain Store Age March 20, 2017

Baby boomers rely on discounts more than cash-strapped millennials do

by Krystina Gustafson from CNBC March 20, 2017

Consumer Survey Reveals Generational Differences With Markdown Expectations

by Arthur Zaczkiewicz for Women's Wear Daily March 20, 2017

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