CEO Greg Petro discusses the impact of coronavirus on consumer purchase decisions and behavior among generations based on recent First Insight study results with Cheddar Business. Millennials are changing their spending habits the most as they take precautions to avoid local coronavirus outbreaks, followed by Gen Z, Gen X, and Baby Boomers.
- Strategy & Planning
- Design, Merchandising & Sourcing
Concept Research, Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
Product Design Insights Create products more consumers will love and value.
Assortment Building Create more successful assortments.
Assortment Rationalization Optimize investments and remove the long tail.
- Supply Chain Planning
- Marketing & Selling