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        • Price Optimization Optimize initial prices, promotions, and markdown cadences.
        • Margin Optimization Model average unit margin for initial prices and markdown cadences.
      • Supply Chain Planning
        • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
        • Allocation Optimization Optimize allocations for new, high-volume, and high-ticket items.
        • In-Season Optimization Revise replenishment, allocation, and pricing plans per region or channel.
      • Marketing & Selling
        • Brand & Wholesale Sales Improve Sell-in and minimize allowances. 
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Greg Petro's Forbes Blog

First Insight CEO Greg Petro is widely recognized as a thought leader who challenges the status quo. Read his thought-provoking perspectives in his weekly Forbes articles.

Resource Center Case Studies First Insight Blog Greg Petro's Forbes Blog Podcasts Reports Webinars First Insight in the News Analyst Coverage Press Releases

Posts about Shopping Behavior:

Sinking Consumer Confidence
Greg Petro's Forbes Blog

Sinking Consumer Confidence Raises Odds of a 2025 Recession

Consumers on Social Media
Greg Petro's Forbes Blog

Social Media Marketing to “Zennials” Is Complex, but Effective

Ace Hardware
Greg Petro's Forbes Blog

How Ace Hardware Is Hammering Its Big-Box Rivals

Greg Petro's Forbes Blog

Online Shopping Set To Dominate Cautious Holiday Spending Plans

Retail Conference - Shoptalk 2023
Greg Petro's Forbes Blog

No Magic Bullets At Shoptalk’s Post-Pandemic Retail Conference

Greg Petro's Forbes Blog

Gen Z is Emerging As the Sustainability Generation

Greg Petro's Forbes Blog

Will The Coronavirus Finally Force Luxury Brands To Discount?

Greg Petro's Forbes Blog

Undressing In-Store Safety: Shoppers Ready To Buy Clothes, But Caveats Remain

Greg Petro's Forbes Blog

Baby Boomers And Younger Generations See Eye To Eye Amidst Coronavirus Pandemic

Greg Petro's Forbes Blog

Coronavirus and Shopping Behavior: Men and Women React Differently

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  • AI Agents
    • AI Agents
    • Strategy & Planning
      • Strategy & Planning
      • Consumer & Trend Insight Track changes in consumer behavior, identify trends and uncover untapped product areas.
      • Forecasting Assess sales and margin forecasts for items per region, country, or department.
      • Strategic Insights Have your customers guide you on specific strategic decisions.
    • Design, Merchandising & Sourcing
      • Design, Merchandising & Sourcing
      • Concept Research, Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
      • Product Design Insights Create products more consumers will love and value.
      • Assortment Building Create more successful assortments.
      • Assortment Rationalization Optimize investments and remove the long tail.
    • Pricing
      • Pricing
      • Price Optimization Optimize initial prices, promotions, and markdown cadences.
      • Margin Optimization Model average unit margin for initial prices and markdown cadences.
    • Supply Chain Planning
      • Supply Chain Planning
      • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
      • Allocation Optimization Optimize allocations for new, high-volume, and high-ticket items.
      • In-Season Optimization Revise replenishment, allocation, and pricing plans per region or channel.
    • Marketing & Selling
      • Marketing & Selling
      • Brand & Wholesale Sales Improve Sell-in and minimize allowances. 
      • Market Research Update your knowledge of your target consumers.
      • Creative & Messaging Optimize messages and visuals for your target segments.
      • Campaigns & Targeting Create stronger campaigns, connecting them to the next season.
  • Platform
  • Industries
    • Industries
    • Apparel & Fashion
    • Footwear
    • Home Goods
  • Company
    • Company
    • Contact
    • Why First Insight?
    • Customers
    • Press Releases
    • First Insight in the News
    • Analyst Coverage
    • Careers
  • Learn
    • Learn
    • Resource Center
    • Case Studies
    • First Insight Blog
    • Greg Petro's Forbes Blog
    • Reports
    • Webinars
    • Knowledge Base
      • Knowledge Base
      • Price Optimization Software
      • Improve Speed to Market
      • Predictive Analytics for Retail
      • Machine Learning and AI for Fashion
      • Artificial Intelligence In Retail & CPG
First Insight

Let's Talk

Let's Talk

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