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Why First Insight?
Platform
View All Solutions
Product Selection Tools
Pricing Tools
Planning Tools
Targeted Marketing Tools
Knowledge Base
Retail Predictive Analytics
Machine Learning and AI for Fashion
AI for Retail and CPG
Machine Learning for CPG
Retail Price Optimization
How We Help
Reduce Markdowns
Set Entry Price Points
Reduce Store Testing
Specialized Solutions for SMBC
Digitally Native Brands
Manufacturers, Wholesalers & Licensees
Improve Product Success
Improve Forecast Accuracy
Inform Design Decisions
Improve Speed to Market
Case Studies
Customer Success
View All Case Studies
Educational Tools
Reports & White Papers
Webinars
Events
News & Press
Press
Press Coverage
Press Releases
Analyst Coverage
First Insight Blog
Podcasts
Greg Petro's Forbes Blog
Jim Shea's Total Retail Blog
Contact Us
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Press Coverage
Blog
Press Coverage
Press Releases
Analyst Coverage
Retailers Face Challenges as They Set Store Openings
by
Arthur Zaczkiewicz for Women's Wear Daily
April 27, 2020
As Coronavirus Spotlights Supply Chain Flaws, a New Model Emerges
by
Arthur Zaczkiewicz for Women's Wear Daily
March 16, 2020
First Insight Expands Product Testing Platform for Greater Scale
by
Arthur Zaczkiewicz for Women's Wear Daily
January 9, 2020
Li & Fung and First Insight Team Up, Eyeing the Future of Supply Chain
by
Arthur Zaczkiewicz for Women's Wear Daily
December 12, 2019
Consumer Principles, Value Creation and the Importance of Context
by
Arthur Zaczkiewicz for Women's Wear Daily
November 5, 2019
First Insight Now Offers Tools for Brands to Improve the Customer Experience
by
Arthur Zaczkiewicz for Women's Wear Daily
July 17, 2019
IT Professionals Converge in Boston for Liveworx
by
Arthur Zaczkiewicz for Women's Wear Daily
June 13, 2019
As Men's Market Swells, Customer-centric Merchandising Can Drive Sales
by
Arthur Zaczkiewicz for Women's Wear Daily
April 5, 2019
First Insight Adds Market Segment Versions of Platform for Retailers & Brands
by
Arthur Zaczkiewicz for Women's Wear Daily
February 20, 2019
Study Reveals Shopping Behavior Convergence Between Men and Women
by
Arthur Zaczkiewicz for Women's Wear Daily
January 22, 2019
First Insight Research Reveals Disconnect Between Retailers and Consumers on Pricing
by
Arthur Zaczkiewicz for Women's Wear Daily
October 30, 2018
Marks & Spencer Expands Use of First Insight Technology
by
Arthur Zaczkiewicz for Women's Wear Daily
August 1, 2018
First Insight Consumer Report Reveals Quality Trumps Price
by
Arthur Zaczkiewicz for Women's Wear Daily
June 26, 2018
Using Data and Consumer Insights to Be Better Merchants
by
Arthur Zaczkiewicz for Women's Wear Daily
April 2, 2018
Survey Reveals Gender Gap Between Online and In-Store Shopping
by
Arthur Zaczkiewicz for Women's Wear Daily
March 21, 2018
NRF Panel Discusses Impact of Amazon, Preferences of ‘Affluent Shoppers’
by
Arthur Zaczkiewicz for Women's Wear Daily
January 18, 2018
First Insight CEO Says Understanding Consumer Behavior Is Key to Retail Success
by
Arthur Zaczkiewicz for Women's Wear Daily
August 23, 2017
Desigual Partners With First Insight on Product Development
by
Arthur Zaczkiewicz for Women's Wear Daily
April 4, 2017
Mapping Out a New Future for Retail — Driven by Data
by
Arthur Zaczkiewicz for Women's Wear Daily
April 3, 2017
Consumer Survey Reveals Generational Differences With Markdown Expectations
by
Arthur Zaczkiewicz for Women's Wear Daily
March 20, 2017
Etam Inks Deal With First Insight on Consumer Engagement Solutions
by
Arthur Zaczkiewicz for Women's Wear Daily
November 30, 2016
Shoppers Expect Deep Discounts, Will Travel 100 Miles for 50% Savings
by
Arthur Zaczkiewicz for Women's Wear Daily
November 22, 2016
First Insight Tested Consumers Gave White, Floral Patterns a Thumbs-up
by
Arthur Zaczkiewicz for Women's Wear Daily
November 7, 2016
Consumer Testing Metadata Reveals Impact of Apparel Markdowns
by
Arthur Zaczkiewicz for Women's Wear Daily
October 27, 2016
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