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First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

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Press Coverage

US consumers ready to buy apparel but will avoid fitting rooms

Press Coverage

Women, boomers feel less safe in store dressing rooms, testing beauty products and working with sales staff: study

Press Coverage

Consumers Are Ready to Return to Stores — But Many Still Fear Fitting Rooms

Press Coverage

Why Shoppers Balk at Hitting Your Fitting Room

Press Coverage

Study: Consumers ready to buy apparel in-store - but nix try-ons

Press Coverage

Here’s how you’ll be safely shopping for clothes as stores begin to reopen

Press Coverage

7 ways the coronavirus is changing millennials' money habits more than any other generation

Press Coverage

Reopening Retail: 5 Ways to Make Customers Feel Safe

Press Coverage

Navigating Market Disruptions Through Customer-Driven, Digital Product Development

Press Coverage

Are Gap’s Face Masks The Start Of Retail Reinvention?

Press Coverage

Icahn's 'Beautiful Trade' Pays Off Early With Malls Shut

Press Coverage

Georgia gives retail a glimpse of what reopening the economy will look like

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