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First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

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Posts about Consumer Driven:

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Shoppers Expect Deep Discounts, Will Travel 100 Miles for 50% Savings

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First Insight Tested Consumers Gave White, Floral Patterns a Thumbs-up

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Consumer Testing Metadata Reveals Impact of Apparel Markdowns

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Fung Global: Consumers Unwilling to Pay Full Price Pile Pressure on Retailers

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You're Willing to Pay More for Athleisure

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Consumers only willing to pay 76% of full price

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Pricing Report Shows the Negative Impact of Apparel Markdowns

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Camuto Group Now Using First Insight Technology for Product Rollouts

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2016 Holiday Retail Expectations: A Surprisingly Sunny Outlook

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Watching Apple and the Smartwatch Market

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