
Greg Petro's Forbes Blog
First Insight CEO Greg Petro is widely recognized as a thought leader who challenges the status quo. Read his thought-provoking perspectives in his weekly Forbes articles.
Posts by Greg Petro:


Greg Petro's Forbes Blog
A New Success Metric for Retail: Recurring Customer Revenue

Greg Petro's Forbes Blog
Amazon’s New Data Play Means Retailers and Brands Must Go Bigger on XM

Greg Petro's Forbes Blog
How Apple, Amazon and Hilton Hacked Employee XM to Fuel Growth

Greg Petro's Forbes Blog
The Zoom Effect: Revlon vs. Crocs

Greg Petro's Forbes Blog
Are American Express and Amazon Too Big To Succeed?

Greg Petro's Forbes Blog
COVID Fatigue and Election Ambivalence: Consumers Will Spend Regardless Of Election Outcome

Greg Petro's Forbes Blog
P&G vs Unilever: What Does Next-Gen Experience Management Mean for CPG?

Greg Petro's Forbes Blog
How Ford and Volvo Are Embracing Next-Gen Experience Management


Greg Petro's Forbes Blog
Retail Bottoms Out While the Automotive Industry Fast Tracks
