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Press Coverage

First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

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First Insight and Kohl’s Executives on Building a Data-Informed Strategy for Future Retail Success

by Madeleine Streets for Footwear News November 17, 2020

Why Taking Risks Could Give Retailers Big Revenue Rewards

by Madeleine Streets May 6, 2019

First Insight Adds Market Segment Versions of Platform for Retailers & Brands

by Arthur Zaczkiewicz for Women's Wear Daily February 20, 2019

Shoppers Seek Bargains as Discount Formats Soar

by Tom McGee for Chain Store Age November 7, 2018

Rue21’s Fast-Fashion Model Enhanced Via Action Learning

by Tracy Greenstein of WWD November 6, 2018

First Insight: Voice Assistants Are Today What Mobile Was 10 Years Ago

by Jessica Binns for Sourcing Journal October 31, 2018

Big disconnect between senior execs and consumers on this issue

by Marianne Wilson from Chain Store Age October 30, 2018

First Insight Research Reveals Disconnect Between Retailers and Consumers on Pricing

by Arthur Zaczkiewicz for Women's Wear Daily October 30, 2018

CASE STUDY: How solutions provider First Insight uses consumer data to help Dick's Sporting Goods make its product selection stand out

by Daniel Keyes of Business Insider Intelligence October 19, 2018

How Sears’ Fashion Suppliers Prepared for its Inevitable Fall

by Cathaleen Chen for Business of Fashion October 19, 2018

First Insight Reveals Enhanced Consumer-Centric Merchandising Platform

by Tracy Greenstein of WWD October 18, 2018

Dick’s Sporting Goods uses data to gets its product right

by Deena M. Amato-McCoy for Chain Store Age October 10, 2018

Dick’s Sporting Goods Expands Use Of First Insight Technology

by Sporting Goods Business October 10, 2018

First Insight Provides A Window Into The Human Behavior Related To Purchasing Decisions

by Tim Hayes at PGHTech Fuse October 8, 2018

4 reasons why shoppers are in the mood to spend

by Anne D'Innocenzio at AP August 29, 2018

What to Watch: Men’s Market Grows Although Changes Abound

by Jean Palmieri from Women's Wear Daily August 29, 2018

Gaming the fashion system: How brands are winning Gen Z's loyalty

by Maghan McDowell for Glossy August 8, 2018

British retail giant’s analytics commitment is paying off

by Deena M. Amato-McCoy for Chain Store Age August 1, 2018

Marks & Spencer Expands Use of First Insight Technology

by Arthur Zaczkiewicz for Women's Wear Daily August 1, 2018

Survey Reveals Gender Gap Between Online and In-Store Shopping

by Arthur Zaczkiewicz for Women's Wear Daily March 21, 2018

NRF 2018: Retail Personalization Reaches A Crossroads

by Glenn Taylor for Retail TouchPoints January 23, 2018

Retailers Still See Glut of Stores Despite Holiday Sales Rebound

by Lindsey Rupp for Bloomberg January 19, 2018

Pricing’s Role in Retail Disruption to Be Explored in NRF Session

by WWD Staff January 11, 2018

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