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- Apparel & Fashion
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First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

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Posts about markdowns:

What to Watch: Retail 2022 — Still Strong but Tougher

Press Coverage

What to Watch: Retail 2022 — Still Strong but Tougher

Press Coverage

Wolverine's E-commerce Business to Keep Holding the Key

Press Coverage

Why Demand Planning Must Be More Than a Gamble

Press Coverage

Shoppers fixated with discounts pose big worry for stores

Press Coverage

Nearly Half of All Women Won’t Even Enter A Store Unless There Is a Sale

Press Coverage

Study: Consumers in rebellion against full prices

Press Coverage

Baby boomers rely on discounts more than cash-strapped millennials do

Press Coverage

Consumer Survey Reveals Generational Differences With Markdown Expectations

Press Coverage

Markdown Mania: A Symptom of the Wrong Product at the Wrong Price

Press Coverage

Shoppers Expect Deep Discounts, Will Travel 100 Miles for 50% Savings

Press Coverage

First Insight Tested Consumers Gave White, Floral Patterns a Thumbs-up

Press Coverage

Consumer Testing Metadata Reveals Impact of Apparel Markdowns

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