FDRA's Shoe-In Podcast - Shoe Shoppers Sound Off on Sustainability - What they Understand, What Brands Should Prioritize

June 21 2021 by FDRA

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GRETCHEN JEZERC, SVP MARKETING, FIRST INSIGHT AND ANDY POLK, SENIOR VICE PRESIDENT, FDRA

This episode is a special review of FDRA's shoe shopper survey on sustainability, conducted along with First Insight. Hear what grabs shoe shoppers' attention on eco-friendly materials, products and processes to how much more they are willing to pay for sustainable shoes! If you want to get real ROI at the cash register for your sustainable efforts, listen to this important episode!

Listen on FDRA's Shoe-In Podcast

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