Shoe Shoppers Sound Off on Sustainability - What they Understand, What Brands Should Prioritize


About this Podcast

Gretchen Jezerc, SVP Marketing at First Insight, and Andy Polk SVP of FDRA+FFANY discuss key takeaways from their joint sustainability report. This episode is a special review of FDRA's shoe shopper survey on sustainability, conducted along with First Insight. Hear what grabs shoe shoppers' attention on eco-friendly materials, products and processes to how much more they are willing to pay for sustainable shoes! If you want to get real ROI at the cash register for your sustainable efforts, listen to this important episode!

Access the Report Discussed in this Podcast



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