Tween retailer ‘gets social’ to sharpen assortments, pricing

January 31 2018 by Deena M. Amato-McCoy for Chain Store Age

13731509_1224241174273272_3026777669364482848_n.pngJustice is putting its predictive analytic models to work in a new way.

Ascena Retail Group’s tween brand is always looking to stay one step ahead of its digitally savvy young customer base. But the task was becoming a struggle since it was armed only with historical data that made it difficult to identify new potential customers, and provide the products they want at the right price.

Read the Full Article at Chain Store Age

press release  justice

Looking for more info? Complete the form below.