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      • Price Optimization Optimize initial prices, promotions, and markdown cadences.
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      • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
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First Insight
First Insight
  • AI Agents
    • Strategy & Planning
      • Consumer & Trend Insight Track changes in consumer behavior, identify trends and uncover untapped product areas.
      • Forecasting Assess sales and margin forecasts for items per region, country, or department.
      • Strategic Insights Have your customers guide you on specific strategic decisions.
    • Design, Merchandising & Sourcing
      • Concept Research, Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
      • Product Design Insights Create products more consumers will love and value.
      • Assortment Building Create more successful assortments.
      • Assortment Rationalization Optimize investments and remove the long tail.
    • Pricing
      • Price Optimization Optimize initial prices, promotions, and markdown cadences.
      • Margin Optimization Model average unit margin for initial prices and markdown cadences.
    • Supply Chain Planning
      • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
      • Allocation Optimization Optimize allocations for new, high-volume, and high-ticket items.
      • In-Season Optimization Revise replenishment, allocation, and pricing plans per region or channel.
    • Marketing & Selling
      • Brand & Wholesale Sales Improve Sell-in and minimize allowances. 
      • Market Research Update your knowledge of your target consumers.
      • Creative & Messaging Optimize messages and visuals for your target segments.
      • Campaigns & Targeting Create stronger campaigns, connecting them to the next season.
  • Platform
  • Industries
    • Apparel & Fashion
    • Footwear
    • Home Goods
  • Company
    • Contact
    • Why First Insight?
    • Customers
    • Press Releases
    • First Insight in the News
    • Analyst Coverage
    • Careers
  • Learn
    • Resource Center
    • Case Studies
    • First Insight Blog
    • Greg Petro's Forbes Blog
    • Reports
    • Webinars
    • Knowledge Base
      • Price Optimization Software
      • Improve Speed to Market
      • Predictive Analytics for Retail
      • Machine Learning and AI for Fashion
      • Artificial Intelligence In Retail & CPG
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Reports

First Insight continuously supports the industry with insights from consumer research studies, price elasticity analysis, and more. Explore our reports & white papers for learnings that can move your business forward.

Resource Center Case Studies First Insight Blog Greg Petro's Forbes Blog Podcasts Reports Webinars First Insight in the News Analyst Coverage Press Releases
Reports

The Tariff-Proof Playbook: AI Pricing Strategies for Protecting Margins

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Reports

First Insight Report: TikTok's Uncertain Future

Reports

Retailers' Blind Spot for Holiday 2024

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Reports

AI Perception Gap Report 2024

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Reports

Retail Consumer Holiday Shopping Trends Report 2023

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Reports

Consumer Holiday Shopping Trend Report 2022

Reports

Secondhand Holiday Gifting Consumer Report

Pricing eBook Cover Card
Reports

What is Price Optimization Software for Retail?

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Reports

The Discount Dilemma and Returns Risk Report Holiday 2022

Reports

The Inflation Disconnect Between Retail Executives and Consumers

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Reports

The State of Consumer Spending: Inflation’s International Impact Report

The State of Consumer Spending: Inflation Impact Fueling Recession Fears Report
Reports

The State of Consumer Spending: Inflation Impact Fueling Recession Fears Report

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