FDRA's Shoe-In Podcast - Dan Post Boot Camp: Digital Product Testing Drives Speed, Sell-in, and New Style Success

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STEPHANIE GREENFIELD, MANAGING DIRECTOR OF PRODUCT DEVELOPMENT AND GRETCHEN JEZERC, SVP MARKETING, FIRST INSIGHT

Learn from Stephanie Greenfield, Managing Director of Product Development at Dan Post Boot Company, how the iconic western brand is leveraging digital product testing and the Voice of the Customer to get to market faster with winning new styles.

Listen on FDRA's Shoe-In Podcast