Mapping Out a New Future for Retail — Driven by Data

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David J. Katz, of Randa Accessories, and Jim Shea, of analytics firm First Insight Inc., have a cure of "retail sameness."

David Katz and Jim Shea
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The fashion apparel and retail market needs a new map, according to David J. Katz, executive vice president and chief marketing officer of Randa Accessories, and Jim Shea, chief commercial officer of analytics firm First Insight Inc.

The two executives shared the stage to share their thoughts and insights on a retail market saturated with sameness where the core tenets of the industry — great products and great service — have been abandoned.

During their presentation, Katz said the department store segment is suffering from a lack of differentiation — at least in the minds of consumers.

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Retail Analytics  Wholesale  Men's Apparel  Menswear Summit  Store Testing  Randa  Reduce Store Testing

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