Outcome of election won’t impact consumer spending, according to study

Marianne Wilson from Chain Store Age

Consumers are not basing future shopping decisions on the outcome of the election.

That’s according to a survey by retail predictive analytics firm First Insight, which found that a mere 1% difference exists depending on which candidate is elected.

The survey also found that worry about the pandemic is receding and consumers may be experiencing COVID-19 fatigue for the first time with over a 20% drop in concern since April, from 87% to 69%. 

Read the Full Article at Chain Store Age

consumer spending  Coronavirus  COVID-19  Consumer Purchase Behavior  Purchase Decisions  spending habits  election

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