Outcome of election won’t impact consumer spending, according to study

October 7 2020 by Marianne Wilson from Chain Store Age


Consumers are not basing future shopping decisions on the outcome of the election.

That’s according to a survey by retail predictive analytics firm First Insight, which found that a mere 1% difference exists depending on which candidate is elected.

The survey also found that worry about the pandemic is receding and consumers may be experiencing COVID-19 fatigue for the first time with over a 20% drop in concern since April, from 87% to 69%. 

Read the Full Article at Chain Store Age

consumer spending  Coronavirus  COVID-19  Consumer Purchase Behavior  Purchase Decisions  spending habits  election

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