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  • AI Agents
    • Strategy & Planning
      • Consumer & Trend Insight Track changes in consumer behavior, identify trends and uncover untapped product areas.
      • Forecasting Assess sales and margin forecasts for items per region, country, or department.
      • Strategic Insights Have your customers guide you on specific strategic decisions.
    • Design, Merchandising & Sourcing
      • Concept Research, Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
      • Product Design Insights Create products more consumers will love and value.
      • Assortment Building Create more successful assortments.
      • Assortment Rationalization Optimize investments and remove the long tail.
    • Pricing
      • Price Optimization Optimize initial prices, promotions, and markdown cadences.
      • Margin Optimization Model average unit margin for initial prices and markdown cadences.
    • Supply Chain Planning
      • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
      • Allocation Optimization Optimize allocations for new, high-volume, and high-ticket items.
      • In-Season Optimization Revise replenishment, allocation, and pricing plans per region or channel.
    • Marketing & Selling
      • Brand & Wholesale Sales Improve Sell-in and minimize allowances. 
      • Market Research Update your knowledge of your target consumers.
      • Creative & Messaging Optimize messages and visuals for your target segments.
      • Campaigns & Targeting Create stronger campaigns, connecting them to the next season.
  • Platform
  • Industries
    • Apparel & Fashion
    • Footwear
    • Home Goods
  • Company
    • Contact
    • Why First Insight?
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    • Press Releases
    • First Insight in the News
    • Analyst Coverage
    • Careers
  • Learn
    • Resource Center
    • Case Studies
    • First Insight Blog
    • Greg Petro's Forbes Blog
    • Reports
    • Webinars
    • Knowledge Base
      • Price Optimization Software
      • Improve Speed to Market
      • Predictive Analytics for Retail
      • Machine Learning and AI for Fashion
      • Artificial Intelligence In Retail & CPG
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Greg Petro's Forbes Blog

First Insight CEO Greg Petro is widely recognized as a thought leader who challenges the status quo. Read his thought-provoking perspectives in his weekly Forbes articles.

Resource Center Case Studies First Insight Blog Greg Petro's Forbes Blog Podcasts Reports Webinars First Insight in the News Analyst Coverage Press Releases
forbes data in 2019
Greg Petro's Forbes Blog

5 Things Retailers And Brands Need To Know About Data In 2019

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Greg Petro's Forbes Blog

Upcycling Your Way To Sustainability

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Greg Petro's Forbes Blog

6 Ways Retailers Are Finally Transforming The Role Of The Sales Associate

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Greg Petro's Forbes Blog

The Rise Of The New Male Power Shopper

10 Predictions
Greg Petro's Forbes Blog

10 Predictions for Retail in 2019

blue dress
Greg Petro's Forbes Blog

How 'See-Now-Buy-Now' Is Rewiring Retail

kohls
Greg Petro's Forbes Blog

How Kohl's Became And Remains Relevant

genz
Greg Petro's Forbes Blog

Gen Z: New Gender Norms, Fake News, Frugality And The Rise Of Retail's Next Power Generation

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Greg Petro's Forbes Blog

Why Kohl's And Other Successful Retailers Have Gone Back To The Basics

millennials
Greg Petro's Forbes Blog

More Debt, Less Stuff: The Millennial Spending Dilemma

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Greg Petro's Forbes Blog

Why Isn't Zara On Every Street Corner?

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Greg Petro's Forbes Blog

Bonobos And Dollar Shave Club: Online-Only Brands Get Physical

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