FODMAP everyday Mentions First Insight | 15 Status Symbols That No Longer Signal Wealth The Way They Used To
Brand-Name Clothing
Decades ago, wearing top-tier brands was a crucial way to convey status. Ralph Lauren, Tommy Hilfiger, and Calvin Klein were centre stage.
Modern consumers, however, have shifted toward valuing ethical production and timeless styles over flashy labels. A First Insight consumer study found that 62% of Gen Z shoppers prefer sustainable brands, and 73% are willing to pay more for sustainable products.
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