Men aren’t shopping online as much as women—and they’re much more likely to choose a full-price brick-and-mortar store than the Internet to make purchases.
According to a new study on retail disruption conducted by First Insight, a solutions provider that helps retailers make informed pricing decisions, there is a significant gender gap between how men and women shop and spend.
Read the Full Article at Sourcing Journal
The retail industry is constantly evolving, and we can help you stay up to speed. Sign up for our newsletter to stay up to date.
© 2019 First Insight, Inc.