How AI is Leveling the Beauty Industry Playing Field for Small Brands

CO— by U.S. Chamber of Commerce Mentions First Insight | How AI is Leveling the Beauty Industry Playing Field for Small Brands

“AI is democratizing retail,” said Greg Petro, CEO of First Insight Inc., which uses AI to develop strategies for retailers and brands. First Insights harnesses the power of AI to engage consumers directly, bypassing the need for expensive big data solutions that many companies can't afford. “You can go to market with the products people really want,” he said.

Read the full article on CO— by U.S. Chamber of Commerce.

August 19 2025 by Faye Brookman for CO— by U.S. Chamber of Commerce

first insight retailers Consumer Products Data Report brands ai beauty press coverage press retail strategy co- co- by u.s. chamber of commerce beauty industry

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How AI is Leveling the Beauty Industry Playing Field for Small Brands

CO— by U.S. Chamber of Commerce Mentions First Insight | How AI is Leveling the Beauty Industry Playing Field for Small Brands

What Retail Executives Say About Supply Chain Disruption: Shortages, Pricing and Delays