Retailers Expect Supply Chain Woes to Run Through 2022 – And Beyond

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First Insight and Wharton’s Baker Retailing Center study finds 100% of retail execs expect disruption to impact sales and prices

Pittsburgh – Top retail executives indicated that consumers should expect holiday shopping to be affected by supply chain disruptions and inflation, according to a new survey by First Insight and the Baker Retailing Center at the Wharton School of the University of Pennsylvania.

Fully 100% of the senior executives surveyed agree that disruptions will mark this year’s holiday shopping season, and 98% believe that supply chain issues will continue impacting the retail sector through 2022 and beyond.

Strategies to mitigate added supply chain costs vary. Over one-third of retailers are absorbing the increases and keeping prices consistent. However, 59% of retailers said they will be passing on the cost to consumers. Just 2% said they adjusting product construction to lower costs, and another 2% said they were not anticipating price increases.

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pricing  retail technologies  retail pricing  holiday  promotional strategies  supply chain challenges  supply chain  Senior Retail Executives  Holiday Season  supply chain disruption  inflation