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E-Commerce Times Mentions First Insight | Can AI-Driven Intent Shopping Eclipse Chinese Retail Models?
Predictive E-commerce Now Underway
This holiday season marks the moment AI truly enters the shopping aisle, said Greg Petro, CEO of First Insight. Referring to holiday shopping reports, he noted that consumers are using it for more than searching.
“They’re buying through it. At the same time, they’re more cautious about spending, focusing on price, value, and convenience. Retailers that listen to their customers and adapt quickly to these new buying behaviors will be the ones building loyalty that lasts long after the holidays,” he told The E-Commerce Times.
Read the full article on E-Commerce Times.
