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First Insight
First Insight
  • AI Agents
    • Strategy & Planning
      • Consumer & Trend Insight Track changes in consumer behavior, identify trends and uncover untapped product areas.
      • Forecasting Assess sales and margin forecasts for items per region, country, or department.
      • Strategic Insights Have your customers guide you on specific strategic decisions.
    • Design, Merchandising & Sourcing
      • Concept Research, Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
      • Product Design Insights Create products more consumers will love and value.
      • Assortment Building Create more successful assortments.
      • Assortment Rationalization Optimize investments and remove the long tail.
    • Pricing
      • Price Optimization Optimize initial prices, promotions, and markdown cadences.
      • Margin Optimization Model average unit margin for initial prices and markdown cadences.
    • Supply Chain Planning
      • Plan & Inventory Optimization Remove the guesswork on buy depth for new items.
      • Allocation Optimization Optimize allocations for new, high-volume, and high-ticket items.
      • In-Season Optimization Revise replenishment, allocation, and pricing plans per region or channel.
    • Marketing & Selling
      • Brand & Wholesale Sales Improve Sell-in and minimize allowances. 
      • Market Research Update your knowledge of your target consumers.
      • Creative & Messaging Optimize messages and visuals for your target segments.
      • Campaigns & Targeting Create stronger campaigns, connecting them to the next season.
  • Platform
  • Industries
    • Apparel & Fashion
    • Footwear
    • Home Goods
  • Company
    • Contact
    • Why First Insight?
    • Customers
    • Press Releases
    • First Insight in the News
    • Analyst Coverage
    • Careers
  • Learn
    • Resource Center
    • Case Studies
    • First Insight Blog
    • Greg Petro's Forbes Blog
    • Reports
    • Webinars
    • Knowledge Base
      • Price Optimization Software
      • Improve Speed to Market
      • Predictive Analytics for Retail
      • Machine Learning and AI for Fashion
      • Artificial Intelligence In Retail & CPG
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Reports

First Insight continuously supports the industry with insights from consumer research studies, price elasticity analysis, and more. Explore our reports & white papers for learnings that can move your business forward.

Resource Center Case Studies First Insight Blog Greg Petro's Forbes Blog Podcasts Reports Webinars First Insight in the News Analyst Coverage Press Releases

Posts about Consumer Survey:

Reports

COVID-19 Timeline

Reports

Coronavirus v11: Consumer Confidence Falling Again with COVID-19 Variant on the Rise

Reports

FDRA + FIRST INSIGHT Consumer Sustainability Survey 2021

Reports

Coronavirus v10: As Worries Fade, Shopping Behaviors Remain the Same

Reports

Coronavirus v9.2: Consumer Shopping Behaviors as Vaccines Roll Out

Reports

Coronavirus v9.1: Consumer Shopping Behaviors as Vaccines Roll Out

Reports

Coronavirus v9: Consumer Shopping Behaviors As Vaccines Roll Out

Reports

Coronavirus v8.2: Significant Disconnect Between Senior Retail Executives and Consumers on Holiday Shopping

Reports

Coronavirus v8: Majority of Consumers Started Holiday Shopping Before Black Friday

Reports

Coronavirus V7: Consumers' Minds Made Up About Spending Regardless of Election Outcome

Reports

Coronavirus: Majority of Consumers Prefer Shopping Online & Younger Generations Expect Higher Promotional Offers to be Available Online Compared to In-Store

Reports

Coronavirus: Consumers Still Afraid to Shop In-Store as More Retailers Say "Mask Up"

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